Etsy · 2025
Shop Employee Login
Built a new authentication layer letting sellers give staff their own logins to a shop.
Staff Engineer
I build large-scale web platforms, core architecture and data compliance systems for tens of millions of daily users.
01Selected work
Tumblr · 2025
Communities
Technical lead on the largest new feature in the platform's history, from product requirements to the implementation plan.
Tumblr · 2024
AI Data Export
Built the AI training data export pipeline for licensing partners, respecting each user's privacy and opt-out settings.
Tumblr · 2018
Media Registry
Designed and built a registry tracking over a billion image, audio and video assets, giving Trust & Safety one place to find and remove violating content.
Tumblr · 2018
GDPR Compliance
Designed and built the GDPR data download system, letting users export all of their account data from online and offline stores.
Tumblr · 2022
Deployment Platform
Built a new deployment front end in Node.js, TypeScript and React for deployment tooling across 1,000+ servers, and moved the Gearman job system onto Kubernetes.
Tumblr · 2015
Core Architecture
Rebuilt the controller and view layer, application bootstrap and configuration, and introduced the codebase's first unit test suite, coverage reporting, CI pipeline and lint automation.
EmberConf · 2018
Eat Your Greens
A 14-part Broccoli.js tutorial and conference workshop teaching how JavaScript build pipelines work.
02Experience
2025 – Present
Staff Software Engineer · Etsy
Technical lead for two teams, owning translation infrastructure, seller order administration and authentication. Built the Shop Employee Login authentication layer.
2019 – 2025
Senior Principal Engineer · Tumblr
Set strategy for the highest-priority cross-team initiatives, including GDPR data download, AI training data export and Communities, the platform's largest new feature.
2018 – 2019
Principal Engineer · Tumblr
Designed and built a media registry tracking over a billion assets, giving Trust & Safety one place to find and remove violating content.
2016 – 2018
Staff Engineer · Tumblr
Introduced a company-wide RFC process and advised on architecture for company-wide initiatives.
2015 – 2016
Senior Engineer, Core PHP · Tumblr
Rebuilt the controller, view and bootstrap layers, and introduced the codebase's first unit tests, coverage reporting, CI and lint automation.
2013 – 2015
Head of Mobile and Senior Engineer · Expand The Room
Built a watermark detection system for ESPN Radio, then led mobile, shipping an iPad app for AIG and full-stack builds for clients including Rolling Stone.
2007 – 2013
CTO · The Organic Agency
Became technical lead of a six-month-old agency within three months. Grew the team, set the roadmap, and delivered for clients including Microsoft and the NHS.
03Skills
Languages and frameworks
Data and caching
Infrastructure
Observability
Architecture
AI tooling
Leadership
04Get in touch
The best way to reach me is on LinkedIn.